Want clear, honest advice and straight-talking copy?
Want clear, honest advice and straight-talking copy?
Copy that’s creative not cringe,
bright not boring, and
without an emoji or exclamation mark in sight.
As an experienced website copywriter, I know the best copy comes from connection, conversation, and collaboration. It’s not about secret sauce and fairy dust, rather we need to create a logical, ordered structure that informs, educates and sells.
Together, we’ll transform word mess into clever, engaging arguments, find personality and create that much needed spark.
HELLO! I’M ANGELA
I’m here to help transform your ideas into logical, ordered arguments that make it easy for your clients to buy from you.
Looking for a website copywriter who writes kooky, emoji filled copy peppered with the latest slang?
That’s not me.
But if you want a website copywriter to deliver clear, honest advice and structured, straight talking copy, I can help.
After 15 years as a diplomat, a career change saw me trading the expat lifestyle for life in the Barossa Valley.
Copywriting has been the perfect second career. You mightn’t think there’s much in common between negotiating trade agreements and writing copy for business.
But there is. Superior communications skills, attention to detail, the ability to connect with people and problem solving skills make me an excellent copywriter.
If you’d prefer to work with someone that values substance over style, and is more grey hair (and experience) than glitter, I’d love to chat.
BEHIND EVERY GREAT BRAND IS A UNIQUE STORY BUILT ON DETERMINATION AND DEDICATION |
I can help you tell your story
FEATURED PRODUCTS
A WEBSITE COPYWRITER FOR EVERY BUSINESS
Whether you need a review of your existing website or copy for a brand new website, I can help.
I’ve structured my copywriting packages, so it’s easy to see what you get for your investment.
Of course, if you need something that’s not listed, please get in touch.
If I can’t help you, chances are I can recommend another copywriter for you.
SALES PAGE COPYWRITING
Upgrade your basic web page, and get a structured, straight talking sales page to convert customers and sell more.
SALES PAGE AUDITS
Improve the structure, content, and flow of your services page to sell more and grow your business.
EMAILS AND LEAD GENERATION
Build your mailing list with a captivating lead magnet, and engage your subscribers with entertaining and insightful emails.
WEBSITE COPYWRITING
Creative website copy that sounds like you (but better), connects with your ideal customer and sells more.
WEBSITE REVIEWS
Clear, honest advice and actionable tips to transform your website into a lean, mean selling machine.
COPYWRITING TRAINING
Hone your writing skills to create copy that sparks conversation, builds connections and converts.
AWARDS AND GRANTS
BLOG PACKAGES
Engage and inform customers, and showcase your skills and expertise with well-written, Google friendly blog content.
CLIENT LOVE |
A client’s dream – delivers crisp, clever copy that’s ready to go.
“Angela is a thoughtful, creative copywriter with amazing attention to detail. Best of all, she genuinely listens. Even with a messy brief, an erratic client and an urgent deadline she takes on board all directions and implements them carefully, and clearly. And the copy? Well, it’s conversational, warm and entirely on brand.
She’s easy to work with, super-fast and just pleasant to deal with on a day-to-day basis. Honestly, she’s a bit of a client’s dream. She takes all the stress away and delivers crisp, clever copy that’s ready to go. Highly recommended.”
Very happy with the sales page Angela created
I was struggling to describe my aged care support membership. I knew what had to be written but couldn’t make it sound relatable. Angela was recommended to me, as a great sales page copywriter.
During our Zoom calls, Angela teased what I wanted to say out and then she wrote this in the language of people who are stressed and struggling to make sense of Australia’s aged care system. It seemed so obvious and simple when I read Angela’s words, but I hadn’t been able to articulate it myself.
Angela was easy to work with. She listened and gently pushed me to reflect on what I was trying to achieve. She kept me accountable and on task.Â
Professional, friendly and the copy match the brief.
We engaged Angela to write copy for our new Hatch Wines website. Angela was professional and friendly, listened and was easy to communicate with.
The quality copy she created perfectly matched the brief.
Thinks strategically, delivers high-quality work
“Angela is an absolute pro. She picks things up quickly, thinks strategically, and delivers high-quality work. I’ve worked with her on several complex content projects, and she’s delivered every single time. Plus she’s an absolute joy to work with.”
LATEST BLOG POSTS
9 BUSINESS TIPS FOR TOUGH TIMES
How to keep going when it all feels too hard I know I’m not alone when I say the last year in business has been hard. We survived the uncertainty of the pandemic. Then, just as things felt like they...
BUSINESS NETWORKING IN PJS
Kate Toon's Six Figure Sleepover - August 2024 Kate Toon is not your average business owner. So it’s probably no surprise that she doesn’t run average business events. If the thought of business...
LIFE AND BUSINESS LESSONS
50 things I've learned from 50 years on earth I’m turning 50 later this month, so I figured it was a good time to share some of the life and business lessons I’ve learned during my half a century on...