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7 STEPS FOR SUCCESSFUL EMAIL MARKETING

7 STEPS FOR SUCCESSFUL EMAIL MARKETING

Grow your list and connect with your customers on your terms When it's so easy to connect with potential customers social media platforms, you might think you don't need to worry about email marketing. But it can also be a trap. You might have thousands of engaged...

LOVE AT FIRST CLICK

LOVE AT FIRST CLICK

Woo Your Customers with Sizzling Sales Page Copy February is the month of love. I might not be big into Valentine’s day, but I love a good rom com and have just started a romance writing course.So I decided to jump on the bandwagon on all things cupid, roses and...

ARE YOU MAKING THESE COMMON WEBSITE MISTAKES?

ARE YOU MAKING THESE COMMON WEBSITE MISTAKES?

The start of the year is a great time to review your website, especially if you’re planning to launch new offers or you’ve set new goals. In this blog, I’m sharing some of the common website mistakes I’ve seen during website reviews for over 20 service and...

SUMMER HOLIDAYS FOR SMALL BUSINESS OWNERS

SUMMER HOLIDAYS FOR SMALL BUSINESS OWNERS

Tips to help you take a break without breaking your business Updated: December 2023 Holidays for small business owners are tough. We know we need to take time off, but how can we switch off when we have a business to run? This year, rather than reinventing the wheel,...

NOT YOUR AVERAGE DIGITAL MARKETING CONFERENCE

NOT YOUR AVERAGE DIGITAL MARKETING CONFERENCE

Sometimes, the anticipation of the event is not matched by the reality. But that was definitely not the case with this digital marketing conference with a difference. I’d been looking forward to Kate Toon’s Digital Marketing Collective conference for months, and was...

WHY I’M DONE WITH MASTERMINDS.

WHY I’M DONE WITH MASTERMINDS.

Last week I wrapped up the 6 month mastermind I’ve been doing with Kate Toon. It was an amazing experience, but now I'm done with masterminds. In this blog, I’m going to share the reasons why, and they mightn’t be what you’d expect. A reluctant mastermind participant...

MASTERMIND, MINDSET, MONEY, AND MENOPAUSE

MASTERMIND, MINDSET, MONEY, AND MENOPAUSE

Recent lessons from another year in business This wasn’t the post I’d planned to write this month. But my upcoming birthday and a conversation in our mastermind group convinced me I should probably share my lessons from another year in business. So, here goes. My...

FROM FOREIGN SERVICE TO SERVICE PROVIDER

FROM FOREIGN SERVICE TO SERVICE PROVIDER

The 6 diplomatic skills that make me a better copywriter At first glance, a copywriter and a diplomat sound like two very different careers. One involves living overseas, managing ministerial visits and negotiating trade agreements. The other, sitting alone in a home...

SALES PAGES FOR SERVICE PROVIDERS

SALES PAGES FOR SERVICE PROVIDERS

Take website visitors from interested browsers to committed customers. https://giphy.com/gifs/rka-ink-cha-ching-chaching-XEaPFbF62JCk9UWrhz When was the last time you made a sale directly from your services page? If the answer is never, you’re not alone. And until...

Hi, I’m Angela Pickett, an approachable copywriter with stellar communication and organisational skills. 

I’ll help you transform your ideas into logical arguments and engaging copy, creating straight-talking sales pages and winning websites.